Celebrating a Milestone: From Dreams to Acquisition in 2.5 Years
Greetings, everyone!
As we step into the New Year, I find myself reflecting on the incredible journey I have experienced over the past two and a half years. It all began with a dream to establish my own SEO agency, a vision that was nurtured with invaluable insights and support from the Reddit community. Today, I am thrilled to announce a significant milestone: we have completed our first acquisition!
A Rollercoaster Ride
Starting my own business has been nothing short of a rollercoaster ride. I faced numerous challenges, from personal setbacks to the global disruption of the COVID-19 pandemic. However, these experiences have all contributed to my growth and resilience. I am profoundly grateful to the many Redditors who have offered guidance, shared their expertise, and even become two of my largest clients. Your support has been instrumental in my success, and for that, I thank you.
Open to Questions
I invite you to engage in a discussion! Whether you have questions regarding backlinks or are interested in my analysis of the recent December Core Update, I am here to help.
Insights from the December Core Update
In analyzing our performance post-update, I’ve categorized the results based on the specific niches we serve, which allows us to draw clearer conclusions.
Dental Niche
In the dental sector, comprising 27 clients, we observed that 16 experienced ranking improvements, 7 maintained stable positions, and 4 saw declines (one facing a penalty with a staggering 53% traffic drop). Notably, those who benefited from rank increases actively updated their content and maintained strong site architecture. Conversely, clients who dropped in rankings exhibited low link velocity and high links-to-domain ratios.
Eye Care Niche
Among our 23 clients in the eye care niche, we identified 13 winners, 5 stable clients, and 5 losers, with no penalties incurred. The average ranking improvement was 31%, while losses averaged 18%. Similar trends regarding content maintenance and site structure were evident in this category as well.
Specialty and General Hospitals
For the last 19 medical clients (excluding dental and eye care), we reported 12 successes, 2 stable clients, and 5 who experienced declines. One hospital reported a shocking 67% drop in traffic due to a dramatically high backlinks-to-domain ratio filled with non-reputable links. Average traffic growth was at 18%, influenced by this single