Look Down Not Up
Evaluating Topical Authority: Effective Strategy or Just SEO Buzz?In recent months, I’ve observed a growing buzz within the SEO community surrounding the concept of “topical authority.” Numerous blog posts, industry…
Optimizing for Generative Engines: Challenges in Tracking EffectivenessIn the rapidly evolving landscape of digital marketing, many teams are experimenting with innovative strategies to enhance their visibility across emerging platforms. Recently,…
Unveiling the Hidden Power Behind ChatGPT Plus: Evidence of Google’s InfluenceExploring the Surprising Search Mechanics of ChatGPT PlusIntroductionIn recent investigations into the functionalities of ChatGPT Plus, a fascinating discovery has…
Exploring Corporate Inefficiencies in Digital Marketing Agencies: A Personal PerspectiveTransitioning from a long-term freelancing career to working within a digital marketing agency can be an eye-opening experience. Recently, I embarked…
What do you make of this email: ‘Hello, This is Mike from Monkey Digital,I am contacting you to discuss a mutual business deal.How would you like to feature our banners…
Detecting Why a Specific Page Isn’t Ranking on Google Despite Low CompetitionIn the competitive landscape of SEO, it’s common to encounter scenarios where a targeted page, despite optimized intent and…
Optimizing Your Service Page Ranking: Strategies to Propel Your Site from Page 2 to Page 1 in 2025Are you facing the frustrating situation where your service page remains stuck on…
Setting Realistic Lead Expectations for SEO Campaigns: A Case Study from a Study Abroad ConsultancyIn the world of digital marketing, setting clear and achievable goals is crucial for the success…
Troubleshooting Indexing Issues: A Step-by-Step Guide for Website OwnersAs a website owner with a reputable, high-ranking site, ensuring your pages are properly indexed by search engines like Google is crucial…