Finding the Best Tools for SEO Audits: A Guide for Business Owners
As a second-generation business owner, it’s crucial to stay informed about every aspect of your company’s performance, especially when it comes to online visibility. About six months ago, I took the step to hire a local marketing agency to enhance our digital presence. While I’ve been receiving periodic reports highlighting our keyword rankings and positions on maps, something about those findings just doesn’t sit well with me.
To ensure that our marketing strategy is on the right track, I’m looking to conduct my own SEO audit. The goal is to confirm and verify the data rather than rely solely on what has been reported.
If you’re in a similar situation or simply want to evaluate your marketing agency’s work, you might be wondering: what are the best tools available for conducting an effective SEO audit?
I’ve come across several options, such as Local Falcon, but I’m eager to gather more insights. I’d appreciate any recommendations for robust SEO tools that could provide a comprehensive overview of our website’s performance. Cost isn’t a significant issue for me; I’m more focused on effectiveness and reliability.
Your input would be incredibly valuable as I explore the best ways to ensure our online strategy is solid and effective. Thank you!