New location…..should I update my website or start over?

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Navigating SEO After a Big Move: Should You Update or Start Fresh?

Hello, fellow entrepreneurs! Recently, I made a bold move across the country as a local service provider, and now I find myself facing a pivotal decision regarding my website. I’m reaching out for your expertise and insights on the best path forward.

Currently, my website is optimized with specific keywords and SEO strategies tailored to my former location in California. Given my transition, I’m contemplating whether it would be more effective to simply update my existing site with new keywords and tags that reflect my current state or to build an entirely new website from the ground up.

Here are a few factors I’m considering:

Updating My Current Website

By adjusting the keywords and tags to align with my new location, I could maintain the existing structure and content that could still be relevant. This method could save time and effort, but I am curious about the potential impact on my search engine visibility.

Creating a New Website

On the other hand, launching a brand new website would allow me to start fresh with a clean slate, tailored entirely to my new audience. However, I wonder about the ramifications of losing the established authority of my current site and how long it would take for search engines to recognize the new domain.

The SEO Timeline

Regardless of the path I choose, I’d love to hear your thoughts on how quickly changes in SEO can be reflected in search engine results. How much time should I realistically expect before seeing any impact on my search rankings after making adjustments?

I appreciate any advice or personal experiences you can share as I navigate this transition. Your insights would be invaluable as I seek to effectively market my services in this new area. Thank you for your help!


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