Understanding the Impact of Backlinks from Blogpost Networks on Your SEO Strategy
For small business owners and aspiring SEO enthusiasts, navigating the complex world of backlinks can be daunting. Recently, I came across a common question that many newcomers to SEO might find relevant, especially those working to enhance their online presence through link building strategies. Here, I’ll share insights into the practice of acquiring backlinks from multiple blogs and what this means for your website’s SEO.
The Rise of Simple Blog Post-Backlink Tactics
In my research using tools like Neil Patel’s Ubersuggest, I’ve observed that some websites—particularly local service providers like dance studios—benefit from large volumes of backlinks. These backlinks often originate from a network of blogs, seemingly unrelated to their industry, with domains such as “dancestudio123412321.win-blog.com” or “dancestudio7893415.loginblogin.com.” Each of these blogs typically publishes a single, quality-appropriate article containing a backlink that points back to the primary website.
The common practice involves creating numerous modest blogs or web properties, posting a relevant article, and then linking it to the main site. Interestingly, these blogs often are discarded after a single post, and new ones are created as needed.
Is This Practice Ethical and Effective?
The short answer is: these tactics fall into a gray area of SEO practices. While the backlinks from these blogs often have low spam scores—meaning they appear legitimately created—they are often part of larger link schemes intended solely for SEO benefits. Search engines like Google are continually updating their algorithms to detect and devalue manipulative link schemes.
Building backlinks from a network of low-authority, temporary blogs can sometimes provide short-term benefits; however, it carries risks such as:
- Violation of Search Engine Guidelines: Creating multiple low-quality or link-only blogs might be considered as manipulative linking, which can lead to penalties.
- Lack of Longevity: Since these blogs are often abandoned after a single post, they do not contribute to a sustainable, authoritative backlink profile.
- Potential Damage to Credibility: Excessive reliance on such tactics can hurt your website’s reputation in the eyes of search engines.
Recommended Strategies for Genuine Backlink Building
Instead of experimenting with link farms or blog networks, focus on sustainable, white-hat SEO practices that foster long-term growth:
- Create High-Quality Content: Publish informative, engaging articles related to your niche that naturally